{"id":17326,"date":"2020-06-10T22:52:23","date_gmt":"2020-06-10T19:52:23","guid":{"rendered":"https:\/\/pohjolanmatka.fi\/pohjolan-matka-yritystarina\/"},"modified":"2026-03-27T10:19:34","modified_gmt":"2026-03-27T08:19:34","slug":"our-story","status":"publish","type":"page","link":"https:\/\/pohjolanmatka.fi\/en\/our-story\/","title":{"rendered":"Our story"},"content":{"rendered":"<div class=\"block-header alignfull\"><div class=\"block-header__content\"><h1>Our story<\/h1><\/div><\/div>\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"embed-container\"><iframe loading=\"lazy\" title=\"Joko menn\u00e4\u00e4n? | Pohjolan Matka\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/3EaFWCSOz1k?feature=oembed&#038;rel=0\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<p>Hey there, hop on board with Pohjolan Matka! This is an express route from Iisalmi to the future.<\/p>\n\n\n\n<p>Our journey began in 1961, when our founder Esko Lappalainen traded pig dealing for running a bus company \u2014 after all, ever since boyhood he had been fascinated not only by business but also by the bus industry, inspired by his uncles. The journey began with just a few vehicles, but today more than 200 Pohjolan Matka buses cruise the roads, and our team of over 250 people works across 17 locations! Today our operations cover scheduled services, charter transport, and travel services. We rack up kilometres all across Finland, from the Helsinki region to Lapland, accompanied by cheerful chatter in all kinds of languages and dialects.<\/p>\n\n\n<div class=\"wp-block-image is-style-rounded\">\n<figure class=\"alignleft size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"985\" src=\"https:\/\/pohjolanmatka.fi\/wp-content\/uploads\/2020\/06\/Kuljettaja_Taru-1.jpg\" alt=\"Bus driver Taru\" class=\"wp-image-17166\" style=\"aspect-ratio:0.6666666666666666;object-fit:cover;width:251px;height:auto\" srcset=\"https:\/\/pohjolanmatka.fi\/wp-content\/uploads\/2020\/06\/Kuljettaja_Taru-1.jpg 600w, https:\/\/pohjolanmatka.fi\/wp-content\/uploads\/2020\/06\/Kuljettaja_Taru-1-548x900.jpg 548w, https:\/\/pohjolanmatka.fi\/wp-content\/uploads\/2020\/06\/Kuljettaja_Taru-1-244x400.jpg 244w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>Seatbelts On \u2014 With Us, It\u2019s All Action!<\/strong><\/h2>\n\n\n\n<p>A great trip is the result of many things coming together. For us, it begins with the values of a Finnish family-owned company. Our employees and customers are like family to us, and this is reflected in our warm, easygoing service and our well-maintained fleet.<\/p>\n\n\n\n<p>We don\u2019t just work here\u2014we take pride in what we do, combining commitment, expertise, and a positive attitude every day. As our customers often say, we have the friendliest drivers in the world.<\/p>\n\n\n\n<p>It\u2019s no surprise that <strong>97%<\/strong> of our customers recommend us.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Smart Travelling<\/strong><\/h2>\n\n\n\n<p>Where we come from, we don\u2019t brag for no reason \u2014 but when it comes to responsibility, we dare to stand tall. We\u2019ve already rolled up our sleeves and worked hard for a better tomorrow: we recycle, drive economically, and avoid unnecessary idling. Because all stages of our work are handled in-house, we share the same rules, can plan routes sensibly to avoid empty runs, and don\u2019t need to transport our vehicles elsewhere for maintenance.<br><br>We drive 8 million kilometres every year \u2014 the equivalent of circling the globe more than 200 times \u2014 so even small actions make a big difference. Stop by stop, we are getting closer to our goal of being a pioneer in responsible bus travel.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><strong>Finland\u2019s Best Travel Memories \u2014 Today and Tomorrow<\/strong><\/strong><\/h2>\n\n\n\n<p>Travel is part of everyday life, but it can also be something special. We promise that every journey with us is made in good company, with the changing seasons and Finland\u2019s diverse landscapes unfolding outside the window. From the hills of Kainuu to the plains of Ostrobothnia\u2014and onward to Lapland and destinations across Europe\u2014each trip becomes a memorable part of the journey.<\/p>\n\n\n\n<p><strong>Pohjolan Matka \u2013 Your Full-Service Travel Partner<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hey there, hop on board with Pohjolan Matka! This is&#8230;<\/p>\n","protected":false},"author":39,"featured_media":17247,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"pgc_sgb_lightbox_settings":"","footnotes":""},"class_list":["post-17326","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Our story - Pohjolan Matka<\/title>\n<meta name=\"description\" content=\"https:\/\/www.youtube.com\/watch?v=3EaFWCSOz1k Hey there, hop on board with Pohjolan Matka! This is an express route from Iisalmi to the future. 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